Expert Interview We discuss the importance of messaging language in healthcare marketing with Barbara Bickart, Boston University professor and expert in consumer judgment and decision making. DOWNLOAD
Whitepaper Competition for consumer engagement is more aggressive than ever. Learn how natural, un-scripted language can be used to develop and refine a brand’s message platform. DOWNLOAD
Infographic A visual variety of facts from our database of real, recorded physician-patient conversations. Who are the most engaged patients? Least engaged? How does physician gender affect patient conversation length? This and more! DOWNLOAD
On-Demand Webinar This on demand webinar will provide participants with examples of key gaps in patient-doctor communication and three ways to improve message delivery and retention. WATCH
Words matter—that’s why we do the work that we do at Verilogue. We all probably agree that having clear and effective communication is important, but even more than that, the very words we choose can subtly impact those with whom we’re speaking. While most physicians try to provide succinct and easy-to-understand instructions for their patients,…