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Gaining a Deeper Understanding of the Illness Narrative

Multi-Modal Case Study

Explore the patient's unique illness narrative by engaging multi-modal research encompassing exam-room dialogue, in-home ethnography and follow-up interviews.

Uncover Breakthrough Insights Using Multi-Modal Ethnography

On-Demand Webinar

Learn how innovative observational research methodologies are layered to deliver an insider's look into how patients speak and feel about their illness and interact with your products first-hand.